Isabel Rios

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Isabel Rios

Your CRM Might Be Your Biggest Competitor

26 November 2025

A research study from the University of Johannesburg, CRM Systems and their Impact on SMEs Performance: A Systematic

DIY CRM? Why Most Transformations Fail Before They Begin

26 November 2025

For many financial institutions, a CRM feels like the next logical step in digital transformation. The board

Why 80% of CRM Value Lives Outside the CRM

26 November 2025

Most institutions don’t fail at CRM implementation because of the technology. They fail because they never looked