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Case Study

Cubing chaos: how GoCube revolutionized storage operations with CRM

Published on October 19, 2024

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Home / Case Studies / Cubing chaos: how GoCube revolutionized storage operations with CRM

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OPTIMIZED TIME | REDUNDANCY & USER ERROR REDUCTION
MINIMAL INTERVENTION REQUIRED FROM INTERNAL TEAM
EFFICIENT SALES WORKFLOW & CUSTOMER FOLLOW-UP 

ABOUT THE CUSTOMER

For 16 years, GoCube has been a leading mobile storage container rental specialist in Quebec. Offering tailored storage solutions for residential, commercial, and institutional needs, GoCube prioritizes customer satisfaction and commitment to service excellence.

GET THIS AS A CASE STUDY PDF

CHALLENGES AND BUSINESS PAIN POINTS

Motivated by the need to streamline operations and enhance efficiency, GoCube sought to address the following challenges: 

  • Manual Process & Reliance on Physical Paper Records: Paper-based record keeping led to inefficiencies in workflow and difficulty in maintaining accurate records.
  • Inefficient sales workflow & follow-up: Difficulty with seamless email communication with customers, leading to missed follow-up opportunities.
  • Lead generation to billing inefficiencies: Processes were redundant and lacked efficiency, leading to delays in invoicing.
  • Communication Challenges with Drivers: Existing methods were inefficient and caused their own set of challenges.

CRM SOLUTIONS FOR STORAGE OPERATIONS

To meet their vision and needs, GoCube opted for a CRM implementation with Creatio.

  • Centralized Hub: Implemented a centralized hub to connect all systems, enabling seamless communication between different departments and processes.
  • Automated Customer Input & Feedback: Integrated automated systems for capturing and processing customer input and feedback, ensuring timely responses and improved communication.
  • Automated Processes: Implemented automated processes throughout the customer journey, from lead generation to billing, reducing manual intervention and streamlining operations.
  • Operations Interface: Integrated Progressive Live with Creatio to provide a user-friendly operations interface, enabling real-time access to critical information and enhancing overall efficiency.

CONCLUSION

Through the strategic implementation of Creatio CRM, GoCube revolutionized its operations, achieving greater efficiency and service excellence.

Solutions Metrix significantly contributed to GoCube’s successful implementation of Creatio by providing expertise in user adoption, change management, and best practices in crm implementation.

GET THIS AS A CASE STUDY PDF

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