The first step in exceeding clients' expectations is knowing them, which CRM allows you to do by gathering information from the entire customer journey. From the first brand interaction to the post-sale support ticket, the data will be in one central location available to employees and be used to automate internal processes. This playbook, backed by 15 years of experience in CRM integration, will discuss how to exceed customer expectations by integrating the latest customer experience technological trends into adaptable and customizable CRM.
What you will learn with this Playbook
- Customer experience trends
- How CIOs shape Customer Experience
- The role of a CRM in a class-leading Customer Experience
- How to Perfectly Map your business processes into a CRM
- How to leverage the maximum potential of your CRM solution
- No-Code/Low-Code Technology
- The marketing automation advantage
- How Marketing Automation enables you to optimize your customer experience
- About Solutions Metrix
How Solutions Metrix can help you get there
- Review and assessment of your business objectives
- Quick assessment of your potential ROI
- Personalized demo of CRM platforms
- Delivery of an action plan
- Presentation of a typical CRM platform implementation plan